Cahootify is an online project portfolio and team-forming platform for the creative production industries, (film, TV and video). It is a place to showcase skills or crew productions. It is all about helping creative production professionals make projects happen.
Social networking sites, such as Facebook, Twitter and YouTube allow users to create web-based profiles where people can interact and communicate, using social media tools. Social networks were initially designed for socializing with friends and family all over the world, these networking sites have come to be seen as an important professional tool as well, especially in the field of recruitment. The networks serve two different purposes. The first is as a marketing tool, jobseekers can use Social Networking Services to market themselves to potential employers. The second is as a screening mechanism, employers can use the information that is available via Social Networking Services to cheaply and simply gain an image of a potential employee.
Cahootify is a simple way to take a look at people that produce their own films alongside of creating other different types of media, hoping to get noticed to take their work and studies to a higher level. Each profile includes the name of the producer, where they are from and what work they produce, followed by a few keywords that are tagged, such as producer, editor, creator. Having these tags can be a complete bonus when it comes to communication between project members, this is because it is possible for professionals to meet other people that are into the same type of media, and can look at eachothers work, and are able to comment and be critical in order for them to improve and change their work if needs be. Friendships can be made over this platform and could eventually form people together to create a team of their own, especially if they’re into the same topic of media, such as film or photography, and these people could work together and create a portfolio and communicate over social media such as Facebook and discuss their ideas. Pages on Facebook could then be created to make the audience more aware of the work the clients produce and what sort of things they make, alongside of creating a Twitter page and a YouTube page.
Once a portfolio has been built on Cahootify, the best way to get it noticed is to share the portfolio on the most popular social networking sites such as Twitter, Facebook and YouTube, or to create separate pages just for the work that has been created, and to upload it onto each social networking site so followers and friends see it, and possibly potential recruiters. Social media is more than just a ‘buzzword’, there are opportunities and results that it offers that can be beneficial to companies of all sizes, well known or not very well known. Social media provides a lot of benefits that can help market a finished product. It gives you the opportunity to begin listening to what others are saying about your company and work online. It also allows you to have one to one communication with your consumers which could really help when it comes to improving and changing work, it is also nice to hear a little bit of praise from consumers rather than just criticizing work, it can be used to gather feedback about new products and pieces of work too.
For people to look at your work online, it is important to have a professional presence, so people take the work you produce seriously, especially possible recruiters. One of the most important factors to creating an online presence, is to use a professional photo of yourself and use it throughout all of your online profiles. Using the same photo on all social media platforms helps potential clients and the media recognize you. Using cropped or unprofessional pictures can really look bad on your image, if it was taken on your mobile phone it shouldn’t be your profile picture. It is also important to sharpen up your resume and experience, and be consistent. If someone is looking for you on the Internet and gets three or four different versions of what you have been up to these past few years, they are not likely to call you or visit your establishment. Be honest and straightforward about your experience, awards and purpose. It is very important as to why businesses and professionals need an online presence. Having a good online presence means more than simply putting up a little website with your company’s address and phone number. It means setting up a virtual version of your own business, with a welcoming informative website, also a Facebook page along with a Twitter account. This is the most important way to gain customers and an audience now a days, due to the amount of people that are active on social media. In this electronic era, more people search online for the products and the services they need as opposed to searching through a phone book, or going out looking in shops. The internet is always accessible, and every portal you offer online gives your business a virtual 24 hour show room. This allows potential customers to research your product or service after business hours, and in the privacy of their own home.
As Cahootify isn’t a very well known platform, to get the audience to have a look at your profile and what you have to offer it might be a good idea to add the link to your Cahootify to all of your existing social networking sites. This may promote people to create a Cahootify profile for them; especially if they want to share their own work online and try get noticed by it. The link to your Cahootify profile could simply be on the profile of a Twitter or Facebook account, including a brief summary as to what is shown on the page, if the link is posted without any idea as to what it is about, the audience and viewers may not click on it. Once viewers begin to click onto the Cahootify profile it will then become more popular, by either them making an account for themselves or talking about it to their friends or family members, that might have an interest in making a profile. Word of mouth is one of the best ways to get people and social media noticed because people talk to people every single day, and those people talk to other people and so on, therefore causing everyone to be aware of it.
Personally after researching and having a look into Cahootify, I think that it is more of an online community more than a social networking site, because it is based on people showing of f their work mainly. Whereas social networking sites such as Facebook and Twitter, have a lot more to show, such as talking to people worldwide, being able to talk about anything and everything. Although Cahootify is a little bit like this, the people on there are more businesslike, whereas users of Twitter and Facebook range from young to older people, it is where people share pictures and memories as Cahootify is not about that, it is more for professional use only.
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